The ROR for Star and Non-Star Hotels is at 40.02 percent.

The Room Occupancy Rate (TPK) of star and non-star hotels in West Java in February 2024 reached 40.02 percent. This figure shows that slightly more than two out of five hotel rooms were occupied by guests in the measurement period. Some important points: Star Hotel ROR: 49.09 percent (up 3.15 percent from January 2024) Non-star Hotel ROR: 24.49 percent (up 2.38 percent from January 2024) Compared to: National: 40.84 percent Java Island: 43.43 percent Comparison with February 2023: Star Hotels: Up 1.92 percent Non-star Hotels: Up 0.89 percent Factors influencing ROR: Hotel location Season Hotel type Facilities and services Economic conditions Although TPK shows a positive trend, there is still room for improvement. Efforts to increase ROR: Increasing tourism promotion: The government and business actors need to work together to increase tourism promotion in West Java, both at home and abroad. Improving the quality of hotel services: Hotels need to improve the quality of their services to make them more attractive to guests. Offer attractive tour packages: Hotels can offer attractive tour packages, including accommodation, transportation and tourist activities. Adjusting room prices to market conditions: Hotels need to adjust room prices to market conditions to be more competitive. With various efforts, it is hoped that hotel TPK in West Java can continue to increase and make a positive contribution to the hotel industry and West Java's economy.